{"id":340444,"date":"2026-08-17T11:03:47","date_gmt":"2026-08-17T11:03:47","guid":{"rendered":"https:\/\/wordpress.org\/plugins\/anni-marketing\/"},"modified":"2026-09-15T15:32:41","modified_gmt":"2026-09-15T15:32:41","slug":"anni-marketing","status":"publish","type":"plugin","link":"https:\/\/mn.wordpress.org\/plugins\/anni-marketing\/","author":23532573,"comment_status":"closed","ping_status":"closed","template":"","meta":{"version":"1.1.6","stable_tag":"1.1.6","tested":"7.0.5","requires":"5.9","requires_php":"7.4","requires_plugins":null,"header_name":"Anni Marketing","header_author":"Anni Marketing","header_description":"Verbindet deine Website mit Anni (anni-marketing.ch): Statistik-Messcode und Status-Kanal. Keine Daten an Dritte, kein Tracking durch das Plugin selbst.","assets_banners_color":"","last_updated":"2026-09-15 15:32:41","external_support_url":"","external_repository_url":"","donate_link":"","header_plugin_uri":"https:\/\/anni-marketing.ch","header_author_uri":"https:\/\/digitalerakete.ch","rating":0,"author_block_rating":0,"active_installs":0,"downloads":153,"num_ratings":0,"support_threads":0,"support_threads_resolved":0,"author_block_count":0,"sections":["description","installation","faq","changelog"],"tags":{"1.1.4":{"tag":"1.1.4","author":"annimarketing","date":"2026-08-17 11:03:21","revision":3650983},"1.1.6":{"tag":"1.1.6","author":"annimarketing","date":"2026-09-15 15:32:41","revision":3697282}},"upgrade_notice":[],"ratings":[],"assets_icons":[],"assets_banners":[],"assets_blueprints":{},"all_blocks":[],"tagged_versions":["1.1.4","1.1.6"],"block_files":[],"assets_screenshots":[],"screenshots":[]},"plugin_section":[],"plugin_tags":[232,1005,597,127115,34283],"plugin_category":[36],"plugin_contributors":[276092],"plugin_business_model":[],"class_list":["post-340444","plugin","type-plugin","status-publish","hentry","plugin_tags-analytics","plugin_tags-google-analytics","plugin_tags-integration","plugin_tags-search-console","plugin_tags-site-verification","plugin_category-analytics","plugin_contributors-annimarketing","plugin_committers-annimarketing"],"banners":[],"icons":{"svg":false,"icon":"https:\/\/s.w.org\/plugins\/geopattern-icon\/anni-marketing.svg","icon_2x":false,"generated":true},"screenshots":[],"raw_content":"<!--section=description-->\n<p>Anni is a marketing assistant for small businesses in Switzerland (anni-marketing.ch). This companion plugin lets Anni finish your Google setup automatically after you connect your WordPress site:<\/p>\n\n<ul>\n<li>Outputs the <strong>Google Analytics 4<\/strong> tag (gtag.js) in your site's head \u2014 only if you (or Anni, with your permission) configure a measurement ID.<\/li>\n<li>Outputs the <strong>Google Search Console<\/strong> site-verification meta tag \u2014 only if a verification token is configured.<\/li>\n<li>Provides a small authenticated REST endpoint (<code>anni\/v1<\/code>) so the Anni app can read plugin status and set the two values above. All endpoints require the <code>manage_options<\/code> capability (administrators). Requests are authenticated with WordPress Application Passwords.<\/li>\n<\/ul>\n\n<p>The plugin itself does <strong>not<\/strong> track visitors, does not send data anywhere, and stores only two options (<code>anni_ga4_id<\/code>, <code>anni_gsc_verification<\/code>). The Google Analytics tag is only loaded if a measurement ID has been explicitly configured; in that case Google's terms for Analytics apply.<\/p>\n\n<h3>External services<\/h3>\n\n<p>This plugin connects your site to the Anni marketing platform (https:\/\/anni-marketing.ch), operated by\ndigitale rakete GmbH (https:\/\/digitalerakete.ch), so that Anni can complete your Google setup for you.<\/p>\n\n<p>What the plugin itself sends: nothing. The plugin does not initiate any outbound request. It only\n<em>receives<\/em> authenticated REST requests from the Anni app and stores\/prints two values on your site.<\/p>\n\n<p>When your site is contacted: only after you connect your website inside your own Anni account and\ncreate a WordPress Application Password for it. The Anni app then calls the endpoints below using\nthat password:<\/p>\n\n<ul>\n<li><code>GET \/wp-json\/anni\/v1\/status<\/code> \u2014 reads whether the plugin is active and which values are set\n(requires the <code>manage_options<\/code> capability).<\/li>\n<li><code>POST \/wp-json\/anni\/v1\/ga4<\/code> \u2014 stores your Google Analytics 4 measurement ID (requires <code>manage_options<\/code>).<\/li>\n<li><code>POST \/wp-json\/anni\/v1\/gsc<\/code> \u2014 stores your Google Search Console verification token (requires <code>manage_options<\/code>).<\/li>\n<\/ul>\n\n<p>Data involved: your GA4 measurement ID and your Search Console verification token. No visitor data,\nno personal data and no site content is transmitted by this plugin.<\/p>\n\n<p>Google Analytics: if \u2014 and only if \u2014 a measurement ID is configured, the plugin prints Google's\nstandard gtag.js snippet, which loads https:\/\/www.googletagmanager.com\/gtag\/js in visitors' browsers.\nThis is Google's service, used under your own Google Analytics property. Google's terms and privacy\npolicy apply: https:\/\/policies.google.com\/terms and https:\/\/policies.google.com\/privacy<\/p>\n\n<p>Anni platform terms and privacy policy: https:\/\/anni-marketing.ch\/nutzungsbedingungen and\nhttps:\/\/anni-marketing.ch\/datenschutz<\/p>\n\n<!--section=installation-->\n<ol>\n<li>Install and activate the plugin.<\/li>\n<li>Connect your website in your Anni account (anni-marketing.ch) \u2014 Anni configures statistics and Search Console automatically.<\/li>\n<li>Alternatively, set the options manually via WP-CLI or the REST endpoint.<\/li>\n<\/ol>\n\n<!--section=faq-->\n<dl>\n<dt id=\"does%20this%20plugin%20track%20my%20visitors%3F\"><h3>Does this plugin track my visitors?<\/h3><\/dt>\n<dd><p>No. It only prints the Google Analytics tag if you configure a measurement ID. Without configuration it outputs nothing.<\/p><\/dd>\n<dt id=\"who%20can%20change%20the%20settings%3F\"><h3>Who can change the settings?<\/h3><\/dt>\n<dd><p>Only authenticated WordPress administrators (<code>manage_options<\/code>), typically via an Application Password issued by you. All three endpoints require this \u2014 including reading the plugin status.<\/p><\/dd>\n<dt id=\"does%20it%20work%20without%20an%20anni%20account%3F\"><h3>Does it work without an Anni account?<\/h3><\/dt>\n<dd><p>Yes \u2014 you can set the GA4 ID and the Search Console token yourself; the plugin is a minimal, dependency-free head-injector.<\/p><\/dd>\n<dt id=\"why%20does%20this%20plugin%20re-enable%20application%20passwords%3F\"><h3>Why does this plugin re-enable Application Passwords?<\/h3><\/dt>\n<dd><p>Anni connects to your site exclusively through WordPress Application Passwords (the built-in\n    authorize-application.php flow \u2014 you approve the connection yourself, no password typing).\nSome security plugins disable Application Passwords globally, which silently breaks that\nconnection. If you install this plugin, you explicitly want the Anni connection, so it makes\nthe feature available again \u2014 but only for Anni: authorization requests from any other\napplication keep whatever policy your security plugin enforces. WordPress' own HTTPS\nrequirement for Application Passwords stays untouched.<\/p><\/dd>\n\n<\/dl>\n\n<!--section=changelog-->\n<h4>1.1.6<\/h4>\n\n<ul>\n<li>Application Passwords availability is now restored surgically instead of globally:\nauthorization requests whose application name does not start with \"Anni\" keep the policy\nenforced by your security plugin (both availability filters plus the\n  wp_authorize_application_password_request_errors hook, scoped the same way).<\/li>\n<li>Added a dismissible admin notice after activation pointing back to Anni (no redirect).<\/li>\n<li>Added a FAQ entry explaining why and how the plugin re-enables Application Passwords.<\/li>\n<\/ul>\n\n<h4>1.1.5<\/h4>\n\n<ul>\n<li>Restore Application Passwords availability via the <code>wp_is_application_passwords_available<\/code>\nfilter (latest priority) \u2014 some security plugins disable the feature globally, which breaks\nthe Anni connection entirely. WordPress' HTTPS requirement stays untouched.<\/li>\n<\/ul>\n\n<h4>1.1.4<\/h4>\n\n<ul>\n<li>Author URI auf https:\/\/digitalerakete.ch umgestellt (die alte Adresse hatte kein\ngueltiges Zertifikat und wurde vom Review geruegt).<\/li>\n<li>Firmenname in readme.txt an das Impressum angeglichen: digitale rakete GmbH.<\/li>\n<\/ul>\n\n<h4>1.1.3<\/h4>\n\n<ul>\n<li>Tightened the <code>\/status<\/code> REST endpoint to require <code>manage_options<\/code> (was <code>edit_posts<\/code>), matching the other two endpoints and this readme's own description.<\/li>\n<\/ul>\n\n<h4>1.1.2<\/h4>\n\n<ul>\n<li>Added the required \"External services\" documentation.<\/li>\n<li>Corrected the documented capabilities to match the code (status: edit_posts, writes: manage_options).<\/li>\n<\/ul>\n\n<h4>1.1.0<\/h4>\n\n<ul>\n<li>Search Console verification meta support (<code>anni\/v1\/gsc<\/code>).<\/li>\n<\/ul>\n\n<h4>1.0.0<\/h4>\n\n<ul>\n<li>Initial release: GA4 tag output + status endpoint.<\/li>\n<\/ul>","raw_excerpt":"Connects your site to Anni (anni-marketing.ch): adds your own GA4 tag and Search Console verification. No tracking by the plugin itself.","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin\/340444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin"}],"about":[{"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/types\/plugin"}],"replies":[{"embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/comments?post=340444"}],"author":[{"embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wporg\/v1\/users\/annimarketing"}],"wp:attachment":[{"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/media?parent=340444"}],"wp:term":[{"taxonomy":"plugin_section","embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_section?post=340444"},{"taxonomy":"plugin_tags","embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_tags?post=340444"},{"taxonomy":"plugin_category","embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_category?post=340444"},{"taxonomy":"plugin_contributors","embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_contributors?post=340444"},{"taxonomy":"plugin_business_model","embeddable":true,"href":"https:\/\/mn.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_business_model?post=340444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}